WWF and Leonardo DiCaprio Partner to Double the Number of Wild Tigers by 2022.

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2010-05-28

Actor and Activist Leonardo DiCaprio has joined forces with World Wildlife Fund to save a species on the brink of extinction. With as few as 3,200 tigers left in the wild, WWF and DiCaprio today kicked off Save Tigers Now. The campaign begins with an expedition to remote tiger habitats in Asia to document the wild tigers first hand and learn what needs to be done to save them from extinction.

DiCaprio address "Key conservation efforts can save the tiger species from extinction, protect some of the planet's last wild habitats and help sustain the local communities surrounding them.". After DiCaprio was briefed by the WWF conservationists about the plight of these majestic animals, they decided to partner on a campaign to help raise awareness about the threats to tigers and raise funds for tiger preservation efforts. In honor of the Chinese Year of the Tiger, an ambitious goal of $20 million has been set with the vision of doubling the tiger population by 2022, the next Year of the Tiger.

DiCaprio is traveling to Asia with WWF experts to see the threats tigers face first-hand. He will participate in anti-poaching patrols, meet with park guards on the frontlines of protecting tigers from international traffickers, and explore the best ways to protect these amazing creatures. The Save Tigers Now (www.SaveTigersNow.org) website will allow supporters to follow DiCaprio's journey and participate in the effort to save tigers.

"Give tigers enough space and protection and they'll recover," said WWF CEO Carter Roberts. "But public support means everything and changing laws and ending demand for tiger parts means we need to tell their story--in places like the U.S., India and China. Which is why this partnership with Leonardo is so important, he can reach the public, tell this story to our children and engage leaders around the world--to save tigers now."

Source from WWF

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